Loowi Founders Visited Hong Kong Toy Fair and Hong Kong International Licensing Show
Author：Loowi artToys & Loowi.Hero Animation
Time：2011-01-10 10:09
January 10 to 12, 2011, the two founders of Loowi went to visit Hong Kong Toy Fair and the Licensing Workshop organized by Hong Kong International Licensing Show. Following Information from HKTDC Website Hong Kong Toys & Games Fair: Organized by the HKTDC and held at the HKCEC, the Hong Kong Toys & Games Fair is the largest toy industry event in Asia and the second largest in the world. Exhibits include educational toys & games, hobby goods, magic items, outdoor & sporting items, paper products & toy packaging, video games, along with Brand Name Gallery for branded toys. For detailed please check: http://www.hktdc.com
Licensing Workshop: Licensing workshop is held during Hong Kong International Licensing Show, LIAM experts talk about the important knowledge of licensing workshop for 4.5 hours, analysis licensing techniques and provide practical suggestion, which make Loowi know about the business opportunities of licensing, and predominate the key information and operating skills of licensing industry, so Loowi takes a key step in licensing career developing. For detailed please check: http://hklicensingshow.hktdc.com
Licensing can be fun: The rise of Asia has imminent impact on the landscape of toys and games industry. As many Asian countries become increasingly affluent nowadays, the rise of middle class in these countries poses a strong demand for quality, branded toys and games for the children. Meanwhile, competitions in the low-end toy market are increasingly fierce with the emergence of suppliers’ low cost manufacturing bases in Asia. Licensing paves a new way for toys manufacturing and game developers in wake of the new landscape. It adds value to the toys and games and helps them stand out, attract consumers’ attention. Learn the winning strategy from the experts. For detailed please check: http://hklicensingshow.hktdc.com
